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Jul 5, 2022  ( 1 post )  
Antonio Gozinazi (exahv)

The purpose of mobile A/B testing is to check whether the modified version of the app page element is better than the reference version in terms of a certain KPI. In the context of A/B testing app store pages https://splitmetrics.com/blog/mobile-a-b-testing-statistical-significance/ , conversion becomes the main KPI in most cases. And for these services, I advise you to contact this company

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