The company launched in 2012 and quickly grew in popularity. It offers a diverse range of stylish workout apparel from sports bras to workout crop tops. But its leggings are the company's most famous product. The brand's leggings offer excellent support and quick-drying properties. However, their products can be expensive. The company has been growing since 2012. One pair of these high-quality leggings costs around $50-65US.

Aside from its clothing line, the company also has a thriving social media presence. Aside from a large Facebook and Twitter following, Gymshark's Pinterest page has three-hundred and eighty thousand followers. The company has admitted that it uses Pinterest to promote its apparel and has a good reach on social media. In addition to its online presence, the company's Twitter account also has a wide variety of products and services.