Businesses using Instagram to promote their products, facilities and offers now have an even superior chance to market their wares to a super targeted audience. With the help of Facebook, Instagram has recently launched its marketing platform that integrates with Facebook's remarkable targeting capabilities and businesses are taking full advantage. Businesses know that users are viewing their news feed. As a result, Instagrammers are 2.5 times more likely to click on newsfeed ads than ads on any other social media platform. So running Instagram ads for your business open up a world of opportunity.