5. Strategy and Implementation: 

Summarize your sales and marketing strategy, and how you’ll implement them with an operating plan.

This section should include:

• An explanation of how you’ll promote your business to customers and enter the market
• Details about costs, pricing, promotions, and distribution/logistics
• An explanation of how the company will function, including the operations cycle (from acquisition of supplies through production to delivery)
• Information on sources of labor and number of employees
• Data on operating hours and facilities
  
  
• Marketing Strategy and Sales Strategy 
  
  
• No doubt , networking is an effective way to begin building your client base as a business man or woman and we have plans in place to leverage on all our networks. In view of that, we will look out for gatherings where we can network with captain of industries, construction contractors, entrepreneurs, manufacturers and merchants.
• As a matter of fact, our first port of call will be to connect with the nearest Chamber of Commerce ; we are likely going to get our first major deal from them : At Headed To Perfection Trucking, LLC all our employees will be directly or indirectly involved in sales and marketing of our services. 
  
  
• We will create provision for our employees to earn commission when they bring in business for the organization. We will also encourage freelancers to work with us ; whenever they refer clients to us they will earn a percentage of the deal as agreed by both parties.
• Lastly , we will leverage on the power of the media by advertising, our services using both online and offline platforms. We will work hard to ensure that we get repeated business from business deal we execute and also we will encourage our customers to help us refer their friends to us. Part of our strategy is to reward loyal customers and to leverage on word of mouth marketing from satisfied customers.
• Over and above , we have perfected strategies to network with people who are likely to refer business our way on a regular basis. In summary, Headed To Perfection Trucking, LLC will adopt the following sales and marketing strategies in sourcing for clients for our business;
• Introduce our business by sending introductory letters alongside our brochure to corporate organization, businesses in the construction industry and related industries in South Florida.
• Advertise on the internet on blogs and forums, and also on social media like Twitter, Facebook, LinkedIn, Instagram to get our message across, so that those on social media or those read blogs can know were to go when they need the services of a dump trucking company 
• Creating a basic website for our business, so as to give our business an online presence.
• Directly market our dump trucking business.
• Join local dump trucking associations and chambers of commerce for industry trends and tips.
• Provide discount days for our customers.
• Advertise our business in community based newspapers, local tv and radio stations.
• List our businesses on yellow pages ads (local directories)
• Encourage the use of word of mouth marketing (referrals)